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Dotlive: Make your customers last by putting them first

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dotlive dotdigital three speakers make your customers last

Let’s talk customer loyalty.

We don’t need to tell you that it’s far easier and cheaper to generate revenue from existing customers than new business. And as the saying goes ‘When the customer comes first, the customer lasts’: It takes a customer-centric strategy and ongoing positive touchpoints to gain both their trust and loyalty.

So how do you implement a successful customer loyalty program?

Watch our Dotlive on demand to hear from Dotdigital experts as well as partner and special guest, Yotpo’s Strategic Account Executive, Jordan Bishopp.

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