The Dotdigital Blog
Customer-first marketing
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Customer data
The power of preference centers
Discover how preference centers can drastically improve your email marketing strategy by respecting customer data privacy, offering personalized experiences for maximum engagement, and conversion.
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Customer data
Dotdigital’s 2023 releases wrapped up: what’s landed this year
Explore Dotdigital's top 5 releases for 2023 including WinstonAI, unified data, SMS/MMS channels, enhanced UI/UX, and powerful integrations.
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Customer data
Apple iOS 17 link tracking protection: a marketer’s guide
Learn all about Apple's iOS 17 update, how its link tracking protection affects digital marketing, and tips to adapt strategies for a privacy-focused future.
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Customer data
Simple Dotdigital integration with WordPress
Explore Dotdigital's integration with WordPress. Learn how to get started with signup forms, data capture, surveys, and popovers.
Curated content from our newsletters
Tips and tricks
- What is SMS marketing?
- 5 enchanting Halloween email marketing campaign ideas
- 3 tips to nail your D2C marketing strategy
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Email marketing best practices
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Email marketing
St. Patrick’s Day email strategies and subject lines
Ready to make your subscribers feel lucky this St. Patrick's Day? Read our blog of email strategy examples and captivating subject lines that will charm your audience.
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Email marketing
Easter marketing: Email, SMS, and subject line ideas
Unleash your brand's potential this Easter with captivating marketing campaigns. Explore innovative ideas inspired by these email examples, SMS campaigns, and more.
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Email marketing
5 steps towards a successful email marketing campaign
Want to make your emails stand out? Discover the steps you need to take to make your email marketing campaigns successful.
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Customer data
The power of preference centers
Discover how preference centers can drastically improve your email marketing strategy by respecting customer data privacy, offering personalized experiences for maximum engagement, and conversion.
Free email marketing resources
All blog posts from Dotdigital
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Automation
How to use marketing automation in higher education
Tired of generic brochures and mass emails? Attract top students with engaging journeys using marketing automation. Learn how to nurture leads, streamline workflows, and boost enrollment.
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SMS marketing
Why is SMS the perfect addition to any marketing mix?
Elevate your marketing strategy with the power of SMS marketing. Drive sales, increase app downloads, and gather valuable customer feedback.
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Cross-channel marketing
Why cross-channel marketing matters
Discover the significance of cross-channel marketing in today's digitally driven world. Learn how it can help you connect with customers across their preferred platforms, create personalized experiences, and guide them through their buying journey.
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International Women’s Day: has it become a sales gimmick?
Is International Women’s Day becoming little more than another opportunity to sell? How can you plan a IWD strategy that makes a difference? Let's find out.
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SMS marketing
What is MMS and why you should start now
MMS marketing provides an engaging multimedia experience and enhances your customer engagement. Learn more about how MMS marketing differs from SMS and its benefits for your marketing success.
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Email marketing
St. Patrick’s Day email strategies and subject lines
Ready to make your subscribers feel lucky this St. Patrick's Day? Read our blog of email strategy examples and captivating subject lines that will charm your audience.
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SMS marketing
SpaceX Starlink SMS – the final frontier?
Discover how SpaceX's Starlink satellite network will revolutionize SMS communication by eliminating black spots and ensuring connectivity even in remote locations.
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Marketing skills
Redefining digital experiences: Merging marketing and web development
Dive into this blog post to discover the latest trends and technologies that are bridging the gap between marketing and web development.
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Email marketing
Easter marketing: Email, SMS, and subject line ideas
Unleash your brand's potential this Easter with captivating marketing campaigns. Explore innovative ideas inspired by these email examples, SMS campaigns, and more.
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Seasonal
5 Mother’s Day email marketing ideas to win hearts and sales
Discover five Mother's Day email marketing ideas that will make your holiday campaigns unforgettable. Our expert guide features real-life examples to inspire you and boost sales.
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Email marketing
5 steps towards a successful email marketing campaign
Want to make your emails stand out? Discover the steps you need to take to make your email marketing campaigns successful.
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News
What’s new: The Dotdigital Academy, Shopline integration, and MMS success
Discover everything new in Dotdigital's first release of 2024.