Tosan Ebisan
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Artificial Intelligence
How to leverage AI and automation in your 2024 marketing strategy
Learn how AI and marketing automation can help you optimize and automate your 2024 marketing strategy.
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Social media marketing
How to use social media for customer acquisition
Discover how to supercharge your customer acquisition efforts with proven social media strategies to transform your followers into loyal paying customers.
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SMS marketing
Why SMS is the marketing channel of the future
Stay ahead of the curve and future-proof your marketing efforts with SMS marketing.
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Seasonal
Key social media dates for 2024
Check out the key social media days you can tap into for extra engagement in 2024.
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Deliverability
10 reasons not to spam
Tired of spam emails cluttering your inbox? Discover the top ten reasons why spam is harmful to both recipients and businesses, and learn effective, ethical email marketing strategies to boost customer engagement.
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Email marketing
5 ways to say thank you to your customers [Free email templates and examples]
Discover five creative ways to say thank you to your customers and deepen loyalty this Thanksgiving.
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Email marketing
How to write email subject lines that get opened
These tips will make your email subject lines stand out of the inbox.
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Dotdigital life
The journey of the Windrush generation
This Black History Month, we shed light on the injustices that rocked a generation.
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Email marketing
8 promotional email marketing examples to inspire your next campaign
Boost your email marketing game with these eight incredibly effective promotional email examples that cut through the noise, engage, captivate and convert your target audience.
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Email marketing
5 simple tips for a winning Black Friday marketing campaign
The countdown to Black Friday has begun - are you ready?
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SMS marketing
What is SMS marketing?
Learn all about SMS marketing best practices, types of messages you can implement into your marketing strategy, and how to get started today.
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Email marketing
8 Boxing Day email marketing essentials
It’s time to talk about Boxing Day. That great public holiday synonymous with family, leftovers, and sales.
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Email marketing
5 enchanting Halloween email marketing campaign ideas
Unveil five enchanting Halloween email campaign ideas to captivate audiences, boost engagement, and drive sales with clever subject lines, visuals, and more.
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Industry trends
SMS for B2B: How sales reps can close more orders with text messaging
Discover our best practice tips to effectively leverage SMS marketing in B2B to drive successful campaigns and close more deals.
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Seasonal
5 creative holiday marketing campaigns to charm your customers
Boost your festive sales with these five creative holiday marketing campaigns that'll charm, engage, and leave a lasting impression on your customers.
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Artificial Intelligence
Top personalization trends in 2024: from AI to hyper-personalization
Explore the future of personalization in digital marketing as we approach 2024.
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Seasonal
Black Friday stats: everything you need to know (updated 2023)
Maximize your Black Friday and Cyber Monday campaigns with our statistics on SMS, social media, peak shopping hours, Gen Z trends, and more.
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Cross-channel marketing
A complete guide on cross-channel, omnichannel, and multi-channel marketing
Puzzled by these marketing terms? Let's talk about cross-channel, omnichannel, and multichannel marketing. Learn what they mean and how they can boost your customer experience.
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Dotdigital life
My experience at the Dotdigital Summit 2023
Explore my Dotdigital Summit 2023 experience: AI innovations, cross-channel strategies, personalization tips, and thoughts from top speakers.
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Marketing skills
7 innovative email segmentation techniques
Here’s seven innovative email segmentation techniques designed to captivate and engage your subscribers.
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Automation
Marketing automation vs. personalization: which one should you choose?
Boost your marketing with proven tactics combining personalization and automation.