Automation
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Automation
How to use marketing automation in higher education
Tired of generic brochures and mass emails? Attract top students with engaging journeys using marketing automation. Learn how to nurture leads, streamline workflows, and boost enrollment.
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Automation
How to use marketing automation in the non-profit industry
Discover the power of marketing automation for the non-profit industry. Learn proven strategies to improve donor engagement, rekindle connections, and build lasting relationships with supporters.
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Automation
How to use marketing automation in the travel industry
In a world constantly adapting to change, marketing automation has emerged as a powerful tool that's breathing new life into the travel industry. Learn how travel marketers are using this technology to gain a competitive advantage.
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Automation
What is marketing automation?
Discover the essentials of digital marketing automation and its benefits, plus actionable steps to streamline your marketing efforts and improve ROI.
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Artificial Intelligence
How to leverage AI and automation in your 2024 marketing strategy
Learn how AI and marketing automation can help you optimize and automate your 2024 marketing strategy.
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Automation
Marketing automation vs. personalization: which one should you choose?
Boost your marketing with proven tactics combining personalization and automation.
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Automation
Complex commerce: navigate your unique needs with a CXDP
Learn how embracing the right CXDP can address your unique business needs.
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Automation
Leverage back in stock notifications to improve customer retention
We’ve got your back. How back in stock notifications supercharge loyalty and retention.
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Automation
8 Best automation programs to boost customer engagement and revenue
Boost your customer engagement and revenue with our expert tips.
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Automation
What is customer intent and how to use it in your marketing
Unlock the power of customer intent to transform your marketing.
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Automation
Leverage pages and forms to optimize the subscriber journey
Find out how using pages and forms can optimize your website and subscriber journey.
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Automation
The ultimate guide to understanding the customer journey
Understanding the customer journey is key to optimizing your customer experience. Learn how to map out the steps and tailor your email marketing to effectively engage and retain customers.
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Automation
What is a CXDP? Customer experience and data platform
CXDPs help marketers create customer experiences that convert. But how does the platform work?
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Automation
The ultimate email marketing automation Christmas list
Have you ever wondered what a perfect holiday marketing campaign looks like? Wonder no more. we've got the answer for you.
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Automation
How to drive revenue from abandoned carts
How many times have you added items to carts while browsing, only to abandon them later? Too many times, if you’re anything like me.
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Automation
How does your stack measure up?
How does your stack measure up? A marketing stack is a key element of many businesses nowadays. In this blog, we’ll cover the history of marketing technology, why it’s important...
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Automation
What to include in your welcome program
Automation can be scary, especially for businesses that might not have the level of online sophistication as brands such as ASOS or easyJet – both of which featured highly in dotmailer’s Hitting the Mark 2017 report.
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Artificial Intelligence
Not so fast, 2022
A look back at 2021 Not so fast, 2022 Artificial Intelligence, Automation, Customer data, Reporting, Segmentation Every year Dotdigital gives its employees a break between Christmas and the new year....
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Automation
The real benefits of implementing a loyalty program
At dotdigital, every customer is unique, and every customer success story is remarkable to us, as we become an integral part of the beautiful journey. In ecommerce, we often stress how critical it is for brands to reward customer loyalty. It's a domino effect – rewarding customer loyalty drives customer engagement, leading to higher conversion rates and customer retention.
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Automation
How to prepare for the 2021 holiday season
It’s never too early to begin thinking about your marketing for the 2021 holiday season. Getting ready now will help significantly as we ramp up for the busiest season of the year.
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Automation
How to identify and re-engage lapsed customers
Modern customers are busy and have short attention spans. This makes maintaining engagement harder than ever. In this blog, we will look at the easy and effective way you can identify lapsed customers and tactics you can use to re-engage them to drive revenue and results.